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Archive for August, 2008
10 steps to create a great website
Thursday, August 14th, 2008 Posted in Uncategorized | 1 Comment »
This list is compliments of Seth Godin. I thought this was interesting as it seems to mix traditional advertising thoughts with web design. Here are principles I (Seth) think you can’t avoid: Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a dealbreaker. Change the interaction. What makes great websites great is that they are simultaneously effortless and new at the same time. That means that the site teaches you a new thing or new interaction or new connection, but you know how to use it right away. (Hey, if doing this ...How A Search Engine Determines Site Location
Tuesday, August 12th, 2008 Posted in Uncategorized | No Comments »
International SEO is a web page issue not a website issues 3 ways The Search Engines Identifies Location TLD (Top Level Domain, .ca, .cn, .uk) If it has a .com it goes to IP Address Finally if they cant determine site origin. Link Analysis Check IP adress to find out where its hosted, this could cause problems with rankings in primary country.How To Tips For International SEO
Friday, August 8th, 2008 Posted in Uncategorized | No Comments »
Low Hanging Apples and Tips For International SEO Encode your site is UTF-8 Don’t Translate Meta Tags and Page Titles Adopt a global Public Relations strategy Manage 301’s effectively Keywording URL’s Source Local Links Use a smart Geo-selector Expert Keyword Research TLd’s Content8 Reasons Page Rank Sculpting Might Not Work
Monday, August 4th, 2008 Posted in Uncategorized | No Comments »
Problems with sculpting page rank: More Control? Distraction from other site problems Management Headaches Its a band-aid Where’s the user? Open to abuse Too focused on Search Engines There is no standard This post sponsored by: Although 220-601 and 70-291 are complex exams, still a lot of people try for them before they are even done with 646-204 or 70-649, since that exempts them from 70-620.How To Increase Conversion Rate
Saturday, August 2nd, 2008 Posted in Uncategorized | No Comments »
Increase Your Conversion Rates By Meeting Your Clients Expectations By keeping the page graphically relevant to the search term that a visitor is coming to your site from an organic search results is a key to increasing conversion. Each page of your website should be optimized for specific keywords and represents a product or service that you want someone to see (if its not then you have other concerns). So with that said, when a person finds you based on a specific keyword within Google, MSN or Yahoo and they click on the link in the results set, they have certain ...